iProperty.com.my unveils i360 and Great Property Deals to assist Malaysians in finding their dream homes

By iProperty.com.my, Sep 2 2020

For Immediate Release

KUALA LUMPUR, 2nd September 2020 — iProperty.com.my recently unveiled i360, a virtual showroom platform for new property launches by prominent property developers. The aim of  i360 is to provide an immersive virtual tour for property seekers to view their preferred properties at their own convenience. Due to the unprecedented situation caused by COVID-19, i360 provides a great opportunity for property seekers to view properties from the comfort of their own homes.

At the same time, iProperty.com.my also announced Great Property Deals, a special campaign for property seekers to discover new property deals and find their preferred property offer and submit enquiries in one convenient place. The featured properties on Great Property Deals include discounts on various new projects starting from RM 266,000 and in diverse locations such as Puchong, KL City, Subang Jaya, Kota Kemuning and more.

i360 by iProperty.com.my — Offers Malaysians the virtual solution in property viewings 

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Due to the COVID-19 outbreak, many Malaysian homebuyers are looking at virtual showrooms to adapt to the new normal of property viewing and to help them with their property buying decisions. In a recent iProperty.com.my consumer survey*, 89% of property seekers are receptive to the idea of virtual viewings. 75% state that it will help them decide whether or not to view a property in person while the remaining 14% says it is enough for them to decide whether to buy a property.

This technological innovation provides a panoramic virtual walk-through for property seekers to view their dream homes. Featured property types include service residence, condominium, terrace/link house, residential land, bungalow and villa. In addition, property seekers are able to view properties starting from RM 294,000, located in diverse locations such as Sentul, Kuchai Lama, Kepong, Subang Jaya, Shah Alam, Kota Kemuning and more.

Commenting on i360, David Mawer, General Manager, iProperty.com Malaysia Sdn Bhd, “We are continuing to see a shift in property seekers using digital and virtual tools for their property search. This has increased further with the recent impacts of Covid-19, and the subsequent nation-wide movement orders. With the RMCO being extended till end 2020, we expect this trend to continue  – virtual property platforms will remain an important tool for property seekers. Virtual tours allow property seekers to view any number of houses in a short space of time and compare one next to another anytime, anywhere.”

For more information on i360, visit: www.iproperty.com.my/360-virtual-tour-for-property

Great Property Deals —Discover great property deals under one roof

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In the recent consumer survey, more than one-third of the property seekers who stopped actively searching (38%) stated that they are either waiting for prices to drop or are still open to good property deals. On the same note, 83% of all respondents want to get updates on good property deals such as new properties on promotion or subsale properties at good prices.

Taking into account the pent-up consumer demand from the Movement Control Order (MCO) period from March to May 2020, iProperty.com.my’s Great Property Deals provide a great opportunity for prospective homebuyers to find their preferred properties. Under iProperty.com.my’s Great Property Deals, each project feature at least three exclusive deals such as Homeownership Campaign (HOC) projects, Rent to Own projects, special rebates, free Memorandum of Transfer (MOT) on Purchase Agreement(SPA) and more.

“With the Great Property Deals, we want to provide opportunities for Developers to showcase their property offerings. This includes government-led campaigns (HOC), rebates and discounts by developers or any other promotions. This initiative provides property seekers with an easy to use platform to discover deals by various developers and they will be able to find an offer of their preference and submit their interest or enquiry, all in one place. Ultimately we want to match property seekers’ requirements with the right property and the right deals, enabling them to discover their dream home,” said David Mawer.

For more information on Great Property Deals, visit: www.iproperty.com.my/great-property-deals


*The survey was conducted by iProperty.com.my between 11 May – 1 June 2020. Respondent generation groups:

  • Gen Z, under 1% of respondents
  • Gen Y, 67% of respondents
  • Gen X, 32% of respondents


Click here to view the Featured properties on i360 and Great Property Deals.



About REA Group & iProperty.com.my

REA Group in Asia operates digital real estate sites, experiences and events which deliver the most comprehensive set of related property services and project marketing across South East Asia, including Malaysia (iProperty.com.my), and Thailand (thinkofliving.com and Prakard), and the Greater China Region, including Mainland China (myfun.com) and Hong Kong (squarefoot.com.hk  and SMARTExpo).

Headquartered in Australia, REA Group is a multinational digital advertising company specialising in property.  Listed on the Australian Securities Exchange (ASX:REA) we operate Australia’s leading residential, commercial and share property websites realestate.com.aurealcommercial.com.au  and flatmates.com.au. REA Group is also a substantial partner in 99 Group which operates the  99.co and iProperty.com.sg businesses in Singapore and rumah123.com in Indonesia. REA Group also has significant shareholdings in Move, Inc through realtor.com in North America and Elara Technologies through proptiger.commaakan.com and housing.com in India.

iProperty.com.my is headquartered in Kuala Lumpur, Malaysia and employs over 200 employees. With more than 3 million visits each month, iProperty.com.my is the market-leading property portal, offering a search experience in both English and Bahasa Malaysia. iProperty.com.my also provides consumer solutions such as LoanCare – a home loan eligibility indicator, News & Lifestyle channel – content to enhance consumers’ property journey, events – to connect property seekers with agents and developers offline, and much more.

For news related to REA Group and iProperty.com.my, visit www.iproperty.com.my/newsroom and discover residential property demand and trends, tech and product updates and more.